About Us
Direct Holidays is the UK and Ireland's leading direct sell tour operator.
By booking with Direct Holidays you cut out the travel agent and all of their commission.
We pass this saving on to you, so that you save money on the cost of your holiday, giving you
more to spend when you are away. Thousands of customers come back year after year because we
pride ourselves on our service. With Direct Holidays, the company you book with is the company
you travel with, so we can promise to look after you from beginning to end. Booking Direct is
more convenient as you can choose your holiday from the comfort of your own home and book it
online or by telephone - it couldn't be more convenient. All your tickets and travel documents
are sent directly to your home. And because we fly from your local airport you can even cut out
long journeys before your holiday starts!
Our Staff
Sales Advisors
At Direct Holidays we firmly believe that product experience is of upmost importance. That's
why when you book your holiday Direct with us, whether it is online or over the telephone, you
can be assured that you are getting the best possible service.
Post-Travel Services
Once you have made your booking and require further information regarding your holiday,
please do not hesitate to contact our Customer Service team on 0871 664 7944 (calls cost 10p
per minute at all times from BT fixed lines, mobile and other providers' charges vary). They
will be happy to assist you with any questions you may have or optional extras you may wish to
book.
Representatives
Our Representatives are an integral part of the dedicated Direct Holidays team that ensures
your holiday runs smoothly from start to finish. Friendly, knowledgeable and reliable, our
carefully selected representatives will be at the airport to meet you and take you to your
accommodation (excluding Florida and taxi transfers). Your Representative will:
* Meet you at your holiday airport.
* Take you to your resort accommodation.
* Host your Welcome Meeting.
* Organise your excursions.
* Assist in any way they can to make your stay more enjoyable.
* Be available 24 hours a day in case of emergencies.
You may not need their services, but you'll feel better knowing they are there.
Security
Booking Direct means that you may be cutting the cost of your holiday but not the quality.
You can expect the same, if not higher, standards as you would expect if booking through a
travel agent. In fact, because the company that you book with is the company that you go on
holiday with, we can be there to look after you all the way. You can relax safe in the
knowledge that your holiday is fully guaranteed and ATOL protected by the Civil Aviation
Authority. Direct Holidays is also part of Thomas Cook Group plc so we have the backing of one
of the biggest names in travel. Online, our secure server software (SSL) is an industry
standard and among the best software available for protecting your online transactions. Any
personal details such as your address, telephone number and, most importantly, your credit card
details are encrypted so that they cannot be read as the information travels over the
internet.
Our History
Direct Holidays were among the first to bring the direct-sell philosophy to the holiday
industry and were the first to offer package holidays that were fully bookable online.
We were formed in November 1991 and following a successful launch of the business from Glasgow
and Prestwick airports (1992 and 1993) we expanded our range to other local airports. The
parent company re-branded to My Travel in 2002/3 and then merged with the Thomas Cook Group in
2007. We are one of Europe's fastest growing holiday companies and one of the leading travel
companies on the web.
For more information about the flights we operate from the Republic of Ireland please visit
Direct Holidays Ireland.
Company Registration Details
Direct Holidays is a trading name of Thomas Cook Tour Operations Limited. ATOL protected
1179.
Registered in England and Wales No. 3772199 © Direct Holidays 2009
Registered Office
The Thomas Cook Business Park, Coningsby Road, Peterborough, Cambridgeshire PE3 8SB.
Correspondence Address
Direct Holidays, 2-4 Godwin Street, Bradford, West Yorkshire, BD1 2ST
Please refer to the Contact Us section for further contact information.



